Posts in category: gamification
Leaderboarded – Event Tech of the week

Leaderboarded the gamification specialists and their new “Event Ambassador” program provide an excellent vehicle for rounding up those people who are keen to support your event by spreading the social media buzz. To show exactly how flexible these leaderboards are we thought it would be a cool idea to ask Leaderboarded to do a board […]

Try Gamification as Part of Your Marketing Strategy, Connor Kinnear

Gamification is becoming more and more used in the business world. I do not think it ‘s a very good word but the concept is. It’s been around for a long time especially around consumer goods but now it has been used by more and more businesses across many business types and sectors. I have […]

Gamification Mechanic Monday: Relative Leaderboard

Share Gamification Mechanic Monday: Relative leaderboard Leaderboards have been one of the prime examples of gamification and in some situations it is the only game element applied to measure engagement or specific activities. A relative leaderboard only shows a number of people above you and below you based on your ranking. So your position on […]

It Takes Two To Tango: Mobile Engagement Needs User Experience And Context

The growing affordability of smartphones and increasing ubiquity of high-speed wireless broadband are driving customers toward a mobile mind shift: the expectation that any desired information is available, on any device, in context, in a person’s moment of need. Firms in Asia Pacific in general and India in particular have become cognizant of this fact; […]

Enterprise Social Adoption Is Growing

Posted June 6, 2014 By Ann All Feedback While enterprise social networks do not have nearly as many users as Facebook or Twitter, experts say adoption is growing at a healthy clip. Adoption of business technology is often slower than expected. That’s been the case for enterprise social networking, which vendors have been pushing for […]

Gaming is not the most important thing in my life

“What’s your favorite video game?” This is what people ask when they find out what I do. I have a stock answer: Super Mario 64. It’s probably not my favorite game, but it satisfies people. It’s a game they’ve heard of and that we all can agree was important. It’s one of my favorite games, […]

Women spend more on mobile games than men, says new study

Women spend more on in-app purchases in mobile games than men, and spend more time playing mobile games than men, according to a new Flurry report. The analytics company has found that women make 31 percent more in-app purchases than men, while women spend 35 percent more time playing mobile games than men. Flurry also […]